Creative workflow experiment
A multi-surface creative workflow prototype
A multi-surface creative-workflow prototype with web, API, gateway, worker, mobile, and document-add-in packages. The repository shows routing and workflow structure; provider availability and output quality are configuration-dependent.
Business ↔ technology bridge · Creative workflow experiment
Explores persistent brand context and provider-neutral orchestration across creative workflows.
This is a portfolio and source interpretation—not a customer, deployment, certification, or outcome claim.
Creative teams move between provider tools while project context, brand constraints, approvals, licensing, and asset lineage fragment.
Keep client, campaign, and brand context outside individual model requests and separate the user workflow from provider routing and background work.
Web, API, gateway, worker, mobile, presentation-add-in, project-context, provider-adapter, export, and selected test surfaces.
Provider availability, asset quality, cost, licensing, and reviewer decisions return to workflow, model choice, and campaign governance.
Source evidence
A multi-surface creative-workflow prototype with web, API, gateway, worker, mobile, and document-add-in packages. The repository shows routing and workflow structure; provider availability and output quality are configuration-dependent.
Repository evidence is not client, deployment, certification, or outcome evidence.
Architecture
Three source boundaries: campaign organisation, medium-specific workflow surfaces, and a CreativeRouter abstraction over operator-configured provider adapters.
Source map only: a layer can represent implemented code, an adapter boundary, or documented design. It does not assert a configured production service.
Agency-native data model: Clients hold brand profiles + visual guidelines + voice rules; Campaigns roll up Phases; Phases roll up Assets. Multi-tenant, multi-seat, role-aware. No more 12 Notion pages per brief.
Copy, Image, Video, Music, Voice, 3D, plus the Deck Builder. Each studio is purpose-built for its medium with the right inspector, the right prompt templates, the right export targets (PPTX, DOCX, video files, asset packages).
Routes tasks through configured provider adapters and carries project and brand context between workflow steps. Catalogue entries do not prove provider availability or output quality.
The Problem
Why creative AI is fragmented
Agencies juggle Midjourney, Runway, ElevenLabs, Suno, and dozens more — each with its own interface and pricing.
Every tool starts from scratch. No persistent brand voice, visual guidelines, or campaign history across platforms.
Choosing the right AI model for each task requires expertise. Creative teams waste time on tool selection, not creation.
Copy, image, video, and audio live in separate tools. No unified project view, no cross-asset intelligence.
Features
Source surfaces for coordinating creative AI workflows
Source scope only: an entry can describe implemented code, a documented adapter, or a configured workflow. It is not a statement that a production service is active.
01
A routing abstraction selects among configured model adapters using task metadata. Selection quality and provider availability require separate evaluation.
02
Persistent client profiles storing brand voice, visual guidelines, colour palettes, and full campaign history.
03
Hierarchical organisation: Clients > Campaigns > Phases > Assets. Full creative workflow management.
04
Dedicated workspaces for Text, Image, Video, Music, Voice, 3D, Deck Builder (PPTX-native), Social Media Optimiser, Document Generator (DOCX), and Utilities — each optimised for its medium.
05
Source paths represent PPTX, DOCX, media, and asset-package exports. Generated files still require licensing, quality, and brand review.
06
The separate venture repository contains provider and model catalogue entries plus explicit development mocks. Catalogue presence does not prove that an adapter is live, licensed, regionally available, or quality-validated.
Seven specialised studios
Generic AI playgrounds force creatives to fight the UI before they fight the work. Techne ships purpose-built studios per medium, each with the right inspector, the right prompts, the right export targets. Brand Memory threads through all of them.
Repository surface only: availability, completeness, performance, and operational fitness require separate validation.
STUDIOLong-form posts, taglines, ad copy, email sequences, SEO briefs. Brand-voice locked. Versioning + side-by-side comparison + tone shifting (formal ↔ punchy) without prompt-engineering vocabulary.
STUDIOHero images, social cards, paid-creative variants, in-app illustrations. Style references locked to brand visual guidelines. Multi-aspect generation in one click for omnichannel campaigns.
STUDIOShorts, vertical ads, explainers, brand films. Storyboard → shot list → renders → cut. Voice + music tracks coordinate via the brand profile so the deliverable is on-tone, not a generic AI mash-up.
STUDIORepresents soundtrack, jingle, audio-logo, ambience, and export controls in the workflow. Provider licensing and royalty status must be verified outside the generated output.
STUDIONarration, character voices, multilingual VO. Per-brand voice library; SSML controls for pacing, emphasis, intonation. Side-by-side multilingual rendering for global launches.
STUDIOHero assets, product mockups, environment shots. Text-to-3D + image-to-3D with brand-locked materials and lighting. Export to .glb, .usdz (AR), .fbx (pipeline).
BUILDEROutline → slides → polished pitch in one flow. Pulls visuals from Image Studio, copy from Copy Studio, charts from your data, deck-template-locked to your client's brand. PPTX/PDF export.
Tech Stack
Named technologies identify repository dependencies or adapter surfaces; they do not assert a live integration or deployment.
Source Code
The Techne AI Studio platform — monorepo with web, API, AI gateway, and workers — is available upon request.
To access the source code, please sign the Non-Disclosure Agreement. This is a standard legal formality.
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Partnership
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